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Anuraag, a man of ethics and values with a creative edge who proves that an essential aspect to creativity is not being afraid to fail

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Praghti Malhotra
6 Apr 2018
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Praghti Malhotra

Hetal Shah is a Digital Marketer, Content Creator and Lifestyle Blogger.

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" More than clothes it’s the attitude that matters!”  

Fashion designing is one of the most productive, engaging, and exciting career options in today's world. Fashion comes with great talent and creativity. If you have a penchant for creativity, style and innovation, then this is the right path for your career. Today we bring you the exclusive story of Anuraag, a man of ethics and values with a creative edge who proves that “an essential aspect to creativity is not being afraid to fail”, the owner of the fashion brand Studio Anuraag K, specialized in contemporary designs on apparels, shoes n jewels. A successful designer who has worked hard and achieved his goals with sheer dedication and determination,  

Anuraag who is a firm believer of constant change followed his heart to pursue designing because this profession is based on creativity and constant change And his brand Studio Anuraag K is known for his contemporary designs on apparels Shoes n jewels, he takes inspiration from both modern and historical fashion, crafting heritage motifs on garments and implementing beautiful and different kinds of embellishments on those motifs to make the garment regal. He gets excited by Indian textiles. In his own words “The beauty about each piece is that it looks different on each and individual. Every region has their own ancient style of clothing, which makes me explore a new design every season.” 

A major challenge faced by designers in their field is stealing ideas, cash for coverage, and limelight to only few by media. Studio Anuraag K has emphasis on quality, discipline, sense of responsibility, sense of team work, and integrity and when asked what he loves the most about his field he said “My specialization is to customize n make one look better. dressing him or her to enhance their personality. I love to play with embellishments. I like to fuse the Indian culture with western. Which makes my creatives look interesting. Love to experience the drama over my design. “ 

Anuraag believes that the wedding trends of 2018 for women will be dhoti pants n Floor touching sleeves, ruffled lehenga skirt and for men drape n uneven hemlines will be the “in” trend of 2018.  

We wish Anuraag all the success for his future shows and all other future endeavours in his life. 

 


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